This article is part of our series of Event Tutorials.
Click here to return to the Event Tutorials section.
Video: The Complete Explainer To Your Virtual Event Sponsors On ReAttendance
In this tutorial, we’re going to give you the complete guide to sponsors and sponsorships on your ReAttendance virtual event.
In this 2 part tutorial, we’ll walk you through both how to actually add and set up sponsors for your event, and then show you what your sponsors look like on a live event.
- Part 1: How To Create And Add Sponsors On ReAttendance
- Part 2: Where To Find Your Sponsors On Your Virtual Event
After you’ve finished this tutorial, you’ll understand not only how to set up a sponsor on your live event, but you’ll have a better understanding for how to promote and demonstrate the benefits of sponsoring a virtual event to your sponsors. The amount of visibility and interaction for sponsors is huge for virtual events, so take a read or watch the video so you can start selling your virtual event sponsorship packages.
Tutorial: The Complete Explainer To Your Virtual Event Sponsors On ReAttendance
Part 1: How To Create And Add Sponsors On ReAttendance
Step 1: Head to your “Event Owner Dashboard” and search down the left hand menu for the “Sponsors” area of your dashboard.
Here you’ll find everything you need to add and edit your sponsors for all of your virtual events. Click it to head over to your Sponsors dashboard.
Step 2: The first part of your Sponsors dashboard are the “General Sponsorship Settings”.
Here, you can set your general settings for how your sponsors will display on your virtual event. Let’s run through what each part does one at a time.
- The “toggle bar” can be changed between green and red. This allows you to choose whether or not you want to display sponsors on your event at all. If you change it to “red”, then no sponsors will show up on your virtual event and none of the changes you make for the rest of the tutorial will display. However, by selecting “green”, your sponsors will display on your virtual event as normal.
- The drop down list has 2 options: “On Top” and “On Bottom”. These refer to the positions that your sponsors will display on your virtual event. We would recommend “On Top”, as then your sponsors will be displayed higher up on your event and therefore be more visible to your attendees.
- The final 3 text boxes marked “For Event”, “For Groups” and “For Players” all refer to what title appears above your sponsors. In this example we’ve used “Our Event Sponsors”, but depending on your brand you can go more professional or name your sponsors whatever your imagination comes up with.
When you’ve made all the necessary changes to your sponsorship settings, just hit the “Save” button to save all of your settings.
Step 3: In order to add sponsors to your account, simply scroll down to the “Add Sponsors” section.
All you need to add are:
The “Name” of your sponsor.
The “Web Page” that attendees are taken to when they click the sponsor (remembering to use the “http” version of the website address)
The “Logo” of your sponsor.
Once you’ve added all this information, simply click “Save” to add your sponsor to your account.
Step 4: Once you’ve added all your sponsors, if you continue to scroll down the page, you’ll find the list of every sponsor you’ve ever added.
With ReAttendance, you only ever have to add a sponsor once and then they’re saved on your account forever.
This means that every time you host an event with the same sponsor, you don’t need to add them again as all of their details are saved on your ReAttendance account. You simply need to allocate them to each event, which we’ll do in the next step.
At this point you can either delete your sponsor, or you can click the “Assign Access” button to start allocating your sponsor to your virtual events.
Step 5: You’ll now find yourself on the “Assign Access” dashboard for your individual sponsor.
Here you can edit your sponsors existing details, changing their name, logo or even the web address that their sponsorship icon links to on your virtual event.
When it comes to assigning your sponsor to a specific event, you’ll find all of that in the “Assign Sponsorship Access” section at the bottom of the page.
In the next 3 steps, we’re going to run through how you can make your sponsors appear on different parts of your virtual event depending on which sponsorship package they have purchased.
Much in the same way that sponsors can pay to be visible on all your marketing materials, or simply appear on slides before a talk or social, you can do all of that using this part of the dashboard.
If you need to learn about the different parts of a ReAttendance virtual event, then check out our tutorial explaining it.
Step 6a: We’ll first start with how to set up an “Event Sponsor”.
When you click the “Event Sponsor” toggle, you’ll bring up a list of all of your “Events” that you’ve created on ReAttendance.
In this example, I’ve created my own “Baking Conference 2020”, which is the event that I’m going to be adding ReAttendance as a sponsor to.
All you need to do is click your selected event in order to add your sponsor to that event. A tick will show up when you’ve selected the event.
This means that your sponsor will show up on every single page of your virtual event and will receive the maximum visibility.
Step 6b: In the next example, we’ll take a look at how to allocate your sponsor as a “Group Sponsor”.
When you click the “Group Sponsor” toggle, you’ll bring up a list of all of your “Event Groups” that you’ve created on ReAttendance.
NOTE: Only one toggle can be active at any time, so if you are unable to select your “Group Sponsor”, then try turning off any other active toggles.
In this example, I’ve created some “Event Groups” to split up parts of my “Event”. The groups I’ve created are “Saturday” and “Sunday” to denote days of the “Baking Conference 2020”.
Imagining that my sponsor has only sponsored the conference for the “Saturday” of the event, I would select the “Saturday” group. This means that my sponsor will only appear for attendees on the “Saturday”.
You can split up your event into any kind of groups you want, ranging from specific days, to subjects or price tiers. Depending on which groups you select, your sponsors will only appear for attendees who are part of those groups.
Step 6c: In the final example, we’ll take a look at how to allocate your sponsor as a “Players Sponsor”.
When you click the “Players Sponsor” toggle, you’ll bring up a list of all of your “Session Players” that you’ve created on ReAttendance.
NOTE: Only one toggle can be active at any time, so if you are unable to select your “Players Sponsor”, then try turning off any other active toggles.
In this example, I’ve created one “Session Player”, which is a talk on “How To Make The Best Pancake”.
By selecting this option, my sponsor’s logo will only appear on that particular session. You can select as many sessions as you want, so your sponsor will appear on as many talks or presentations as they have paid for, but will not be displayed across the wider event.
Step 9: Once you are happy with the part of your virtual event that your sponsor will be displaying to, you then need to simply click the “Save” button to save your changes.
You can also click the “Back” button to take you to the previous screen without saving any of your changes.
This is a really simple and quick way to allocate your sponsors to different parts of your event depending on their sponsorship package.
Please head down to part 2, if you want to see exactly how your sponsors will display on your virtual event once they’re allocated and set up.
Part 2: Where To Find Your Sponsors On Your Virtual Event
When you enter your virtual event as an attendee, you’ll find that your sponsors are given a prominent position on every single page of your virtual event.
From your “Event Lobby” to your “Event Help”, all of your sponsor’s information will be pulled through and displayed.
However, depending on how you allocated your sponsors, each individual sponsor will only be available in certain areas of your virtual event, or to certain attendees and ticket holders.
Below, we’ve put a brief explained and demonstration of how different access types affect where your sponsors will be shown.
A Preview Of Event & Group Sponsors – The Main Lobby
In the below preview, you’ll see sponsors displayed on the main lobby.
Every single “Event Sponsor” will be displayed here and on every single main page of your virtual event.
When it comes to “Group Sponsors”, they will be displayed across your virtual event, but only display to attendees who are allocated to the same group.
“Player Sponsors” will never be displayed on main pages like the one below.
A Preview Of Event & Group Sponsors – The Event Schedule
Moving onto our schedule page, you can see that sponsors are always displayed in a prominent position across every main page of your event.
If you attendees click your sponsor’s logo, they will be taken to the web address that you allocated to each of your sponsors when setting them up. Each website will open in a new tab, so your attendees are never taken out of the event itself, and they can return with just a click.
A Preview Of Event, Group & Player Sponsors – The Session Stages
When it comes to “Session Stages”, the major difference is that “Player Sponsors” can also be displayed here also on their selected sessions.
Using our example back in “Step 6”, if we were watching the “How To Make The Best Pancake” session, then the sponsor allocated to that specific session would also display here. However, they would not display on any other area or session on your ReAttendance virtual event.
This allows you to provide sponsorship packages which are far more specific and tailored to each sponsor. If a sponsor only wants to be displayed on just sessions, or on sessions which match their product or service, that is now very simple to achieve and control in just a few clicks.
We hope you now know everything there is to know about creating, updating and setting up your sponsors on your ReAttendance virtual event.
There’s never been an easier way to create a completely customised sponsorship package which actually gives your sponsors clear visibility to your attendees on content that is relevant and instantly interactive.
Feel free to check out more of our tutorials to help you learn all there is to know about using ReAttendance as an event host, and don’t hesitate to use the “Live Chat” feature which you can activate by clicking the orange button in the bottom right hand corner of any main page, if you have a specific question or query.
Good luck on running an amazing virtual or hybrid event!